2019 Food Tourism Industry Calendar: Our industry's most important events & opportunities for 2019. see more
You're busy, we understand. And there is nothing worse than learning about an interesting event or opportunity after the deadline has passed. Wouldn't it be nice to know about all of our industry's most important events and activities in one, comprehensive place, and at the beginning of the year? We've put just such a list together for you. Now you'll be in the know all year long!
Early January 2019
2019 State of the Food Travel Industry Report Released
January 20, 2019
Final deadline to participate: 2020 Food Travel Monitor
February 10-11, 2019
We'll deliver an Italy-centric food tourism session to delegates.
February 21-22, 2019
March 15, 2019
April 17-18, 2019
April 18, 2019
World Food Tourism Awareness Day
Look for more information here closer to the date.
May 31, 2019
October 7, 2019
November 3, 2019
November 4-6, 2019
One or more food tourism sessions. Food tourism content in WTM sessions does NOT duplicate FoodTreX London content.
Greece Event Recap - Food Tourism: A Piece of Cake prepping for next year's FoodTreX Thessaloniki see more
This year, the World Tourism Day – September 27th - was celebrated in Greece at Ramada Plaza Thraki, with an International Workshop entitled "Food Tourism: A Piece Of Cake?".
The workshop was organized under the auspices of the Greek Ministry of Tourism and the World Food Travel Association (WFTA), by Respond On Demand and Τop Τοurism, two tourism development consultancies in Greece and whose owners serve as ambassadors of the WFTA in Greece.
Eight esteemed speakers from various countries, including the food tourism industry and WFTA founder Erik Wolf, talked about food tourism sharing their valuable experience for the benefit of tourism developers in Greece and surrounding areas. A few of the speakers are pictured on this page, and the full list of speakers is available here.
The nearly 100 industry professionals comprising the audience attended the full day event with great interest. When the speeches were over, a storytelling event took place just for the international speakers to introduce them to regional culinary specialties. They tasted local products and discussed their impressions with local tourism and culinary experts. Education and food tasting - perfect partners for a workshop. The day ended with an official gala dinner.
The success of this first food tourism workshop shows that this sector is of great interest in Greece and is going to be developed a lot in the future.
On October 7, 2019, this workshop will repeat under the FoodTreX Thessaloniki | Regional Food Tourism Summit brand, an official event of the World Food Travel Association.
Lucky 7 reasons why you should attend FoodTreX London | Food Travel Innovation Summit on November 4 see more
By now, you've probably heard that we are hosting the FoodTreX London | Food Travel Innovation Summit on Sunday, November 4.
This is the day before World Travel Market begins, for those of you attending that event.
FoodTreX is our new event brand and the name stands for "Food Travel Excellence".
We know there are a lot of conferences, so we've compiled a list of the top reasons we think you should attend FoodTreX London on November 4:
- New information. The content is about innovation in food tourism, and NOT a repeat of what you've seen or heard elsewhere. Also, the content you'll hear at FoodTreX will not be repeated at World Travel Market.
- New ideas. New information helps you to think of new ideas to help you get or stay ahead. You need new ideas to grow your business.
- Quality networking. Meet leading food travel industry influencers. Introduce yourself, present your business, create new partnerships.
- Intimate setting. Our goal is quality not quantity. Ticket sales are limited. And in an intimate group, it's easier to meet the people you want.
- Convenience. Piggybacked with World Travel Market. No need to spend extra money or time on another trip.
- Food Travel Matters. 93% of visitors engage in some kind of unique or memorable food/drink experience other than eating out. Don't be left out of this profitable market segment.
- Food Travel is Changing. You can't just put a list of restaurants on your website or organize a food event. You need to know who to reach out to, and how to do it in order to be as effective as possible and capture more customers or visitors.
BONUS REASON. Affordable. Other London conferences are in the £695-795 per day range. We don't think quality education and networking should have to cost that much.
FoodTrex registration is only £395 (plus VAT).
Come join us for great information, great networking and a lot of fun! Remember, FoodTreX won't be recorded so you'll need to attend in person if you want access to this fantastic content!
If you're curious and want to learn more or register, click here:
World Food Travel Association Announces New FoodTreX Brand for Food Travel Conferences see more
Today the World Food Travel Association (WFTA) unveiled its new FoodTreX brand for its food travel conference series.
The FoodTreX brand was created as the umbrella brand name for the Association’s food and beverage travel trade events. “There was a clear need to unify our event brands,” said Association Executive Director Erik Wolf. “Over the past 12 months we’ve supported or produced events in Spain, Greece and Australia, as well as our popular Online Food Travel Summit. We have more planned, including Singapore and Nepal. It was time to unite our various events under a common brand so we created FoodTreX.” FoodTreX stands for "Food Travel Experience".
FoodTreX events are designed to last a single day and feature talks on topics relevant to the host market, delivered by industry experts. FoodTreX events can focus on specific regions (e.g. Spain, Greece, Australia), specific topics (e.g. FoodTreX London | Food Travel Innovation Summit) or can also be held online (e.g. FoodTreX Global | Online Food Travel Summit). The next FoodTreX event will be FoodTreX London | Food Travel Innovation Summit, which will take place on Sunday, November 4, 2018.
FOODTREX TARGET AUDIENCE
The FoodTreX conference series is designed for food, beverage, travel and hospitality professionals, including:
- Destination marketers and governments
- Small business owners and entrepreneurs
- Marketing managers and strategists
- Branding, PR and advertising professionals
- Product developers
- Trainers and educators
- People considering a career change
- Students forging their career path
- Any other professionals with an interest in food and beverage tourism
Australia's first national food tourism conference was a big hit! see more
Just over two weeks ago, our Association's ambassador in Australia, Holly Galbraith (pictured), welcomed 100 professionals in Sydney for Australia's first food tourism trade conference. We hear it was a big hit! The World Food Travel Association is pleased to support regional initiatives like this and congratulates Holly and her team for a job well done!
If you'd like to see for yourself, you can check out the official photos here. You can also read here two articles about the conference; SpiceNews.com.au and the first of several stories from KarryOn.com.au.
There were many awesome videos speakers shared in their presentations, we have gathered a few of the best for you:
Lisa Ronson ~ Tourism Australia
Super Bowl Ad
Why Australia? Food and Wine with Curtis Stone
Jeanine Bribosia - The Cru
Pecora Dairy and Biota
Rose Wright - Regionality
Tropical Fruit World Video
Sally Cope ~ Ultimate Winery Experiences Australia
View their latest videos here
You can also follow the conference news and updates on Instagram or Twitter via the hashtag #DestFood18.
See you in May 2019 in Sydney for the next one!